AmorePacific F21

For the headquarters of South Korea‘s largest cosmetics group, Kinzo designed an interior that aimed to bring the vibrancy and color from the urban context of Seoul to the top floor (“F21”) creating a hub for the people working at AmorePacific. F21 has been opened to employees and in-house start-ups in 2019.

 

The headquarters was completed in 2017 by David Chipperfield Architects in the city center of Seoul. Contrary to the more subdued interior of the other floors, Kinzo’s design of the 3,100 sqm of F21 relies on a mixture of raw elements and bold colors. The contrast between the dark grid ceiling and the floor of large plywood panels is a playful concept – one of the many contrasts that promote an open and creative working atmosphere.

 

Just like a raw and unfinished artist studio can be a space for inspiration and development, F21 offers the greatest possible freedom for creativity, exchange of ideas and innovation.

 

Architecture by David Chipperfield Architects, Photography by Schnepp Renou, Furniture by Vitra

Client:
AmorePacific
Year:
2019
City:
Seoul
GFA:
3 100
We have often fallen flat on our faces: but the risk has paid off and Kinzo has undergone an incredible evolution.
(Chris)
We always think three-dimensionally. It’s always about form, function and construction. Everything has to blend harmoniously, everything has to fit!
(Martin)
The three of us have worked well together ever since we were students. And it was always clear to us that architecture doesn’t stop at the doorstep.
(Karim)
Our concept of design and architecture is fun-packed and doesn’t shy away from the risk of innovative and unusual approaches!
(Chris)
We always think three-dimensionally. It’s always about form, function and construction. Everything has to blend harmoniously, everything has to fit!
(Martin)